From the same restaurant that offers lifetime discounts to customers who get a tattoo of its logo comes the "Melt Challenge," a feat of eating that involves a five-pound grilled cheese. Based outside Cleveland, the Melt Bar and Grilled sells this monstrous melt, featuring 13 different cheeses and three layers of bread, served with a pile of fries.
Customers who finish the sandwich "without any help or trips to the bathroom" (ew!) win a Melt t-shirt or pint glass, plus a $10 gift card and a spot on the wall of fame. I think I'd rather get a tattoo, and honestly, Melt's Monte Cristo looks good enough to get inked for.